Announced last week, the beloved (some say addictive) Diet Coke has tasked one-time enfant terrible designer Jean Paul Gautier with "developing online content, retail concepts and ad campaigns across Europe." This is the kick-off video of the campaign starring JPG and the marionette Irene, both sassy and adorable. Bonjour (aka Hello) There Cuties and see you at the SF deYoung museum in two weeks! xxxo
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